Project Case Study
Project Name: “MediTrack”
Problem: Forgetfulness and non-adherence to medication schedules. Users struggle to remember their medication doses, leading to potential health risks.
Solution: MediTrack mobile app, which provides timely reminders for medication doses. It aims to improve adherence and enhance users’ overall well-being.
My Role: UI/UX Designer
Scope: Designing the app interface and user interactions
Design Process
Diverse Designs for MediTrack: A User-Centric Approach. I delved into three distinct themes for the MediTrack app, each tailored to address user needs and preferences:
Minimalistic Elegance: A serene and clean design emphasizing simplicity.
Persona Name: Sophia Lee
Age: 30
Occupation: Graphic Designer
Goals:
High-Quality Experience: Sophia seeks a serene and distraction-free app interface for managing her medications.
Efficiency: She wants quick access to her medication details without unnecessary clutter.
Challenges:
Visual Impairment: Sophia occasionally experiences eye strain, so legibility is crucial.
Busy Schedule: Balancing work and personal life leaves her with limited time for managing medications.
Narrative: Sophia appreciates minimalist aesthetics and values simplicity. She prefers a calm color palette and straightforward icons for easy navigation.
Vibrant and Playful: A lively interface with vibrant colors and engaging elements.
Persona Name: Alex Rodriguez
Age: 25
Occupation: College Student
Goals:
Engagement: Alex wants an app that feels lively and encourages regular use.
Positive Associations: Bright colors and friendly visuals resonate with Alex.
Challenges:
Forgetfulness: Alex often misses doses due to a busy class schedule.
Motivation: Needs reminders that inspire action.
Narrative: Alex enjoys playful design elements, animated reminders, and a cheerful atmosphere. The app should feel like a helpful companion.
Clinical Professionalism: A professional, high-contrast design for reliability.
Persona Name: Dr. Emily Carter
Age: 40
Occupation: Family Physician
Goals:
Efficiency: Dr. Carter needs a reliable tool to manage patients’ medication schedules.
Professionalism: The app should align with her clinical practice.
Challenges:
Time Constraints: Dr. Carter juggles patient appointments, paperwork, and administrative tasks.
Accuracy: Requires precise medication information.
Narrative: Dr. Carter values clarity, high contrast, and a straightforward layout. Icons should be professional and universally recognizable.
By exploring these diverse paths, I aimed to create an inclusive and user-friendly experience.
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